(Source: sheldony)
IKEA presented their new IKEA PS products during Milan Salone design show last week, in Ventura Lambrate.Lambrate is the “new” & young design district of the design week. Right after that, the new IKEA cardboard camera pops up in our social media channels.
why?
At the design show, Ikea gave journalists a press kit that included a cardboard digital camera — a product the company plans on bringing to its stores’ shelves.
“Design belongs in real homes”
Is the new slogan of Ikea, which means, design belongs to everyone.
Everyone should be able to afford well designed products.
With this message, Ikea will probably expand their market and target groups.
I think they follow the same direction like H&M with COS…
Will see :)
source:
http://www.geek.com/articles/gadgets/ikea-makes-cardboard-camera-no-instructions-necessary-20120428/
Diamond Tower, a project by Zitta Schnitt
This vase is meant to exist as an independent object in a room, even when it is not in use. The closed design of the object turns it into a small architectural unit of its own right, even when the vase is empty and would be put away to storage.
Based on the natural purity of the materials and the subtle color choice, the vase obtains a natural elegance. The bottom part is made of hand blown glass, covered with a diamond-shaped grid, which acts as placeholder for single flowers. Through the systematically arranged cell decor and the calculated angles, a large circular arc will be created with a flowers bouquet. To generate an aesthetic composition, the number of flowers can be reduced down to personal taste.








